Top 10 reasons why SMEs do not backup their data -
There are a number of common misconceptions and myths surrounding the concept of saving data. Many potential customers believe these misconceptions and myths, which may be hindering your chance to provide data backup services for them. The list, compiled by Code 42 Software CEO Matthew Dornquast, examines where many customers will not believe the hype.
Learn how you and your sales team can answer these customers with carefully described responses Dornquast
Excuse # 1 :. Too expensive
With a wide selection of options on the market, data backup has become increasingly affordable to protect a company's files. More importantly, over the costs of data loss (expenses related to lost productivity, decreased quality, drive recovery costs, lost intellectual property, etc.), backup solutions are a the most cost-effective technologies an organization can do. With backup solutions, customers can retrieve their annual costs by restoring data from a single laptop
Excuse # 2 :. Takes too much time to manage
There are backup solutions that work automatically and continuously without requiring any user intervention. SMEs can set up an account, and then let it run in the background and forget
Excuse # 3 :. Not worth the effort
Even businesses with more tangible services have important information on their computers. Although critical documents and financial records may exist in other forms (emails or paper files, for example), track work can still be time. When deadlines loom, it may be time that can be spared. Even if the lost files are found, they may not be the correct version, or they could be damaged by a virus or otherwise inaccessible
Excuse # 4 :. Computer slows
Most good, high-performance backup software runs automatically and continuously without slowing down an organization, even on laptops. Technologies such as data deduplication and incremental backups reduce the demand on CPU resources, network bandwidth and storage costs
Excuse # 5 :. Not important
having ever suffered from loss of data, a potential client might not realize the catastrophic consequences that could result, in some cases, have contributed to the demise of the company. Without a backup, a company may have to reduce operations until its data is restored, something from which the company might never recover financially. With the backup and the ability to quickly restore lost files, an organization can continue to prosper without skipping a beat
Excuse # 6 :. Not going to happen to me
data loss events occur more frequently than your customer would like to think. They can be the result of human error (forgetting a laptop in a taxi, accidental deletion of a file, recording the wrong file), natural disasters, theft, viruses, hardware failure ( sometimes due to human error); all can cause data loss. With automatic and continuous backup is like insurance you buy, hoping that you will ever need, but relieved to have when (not if) something unfortunate happens
Excuse # 7 :. Remember to use
While there are many backup solutions require that users remember deploy or take the time to do it, there are others that are automatically and continuously. These enable SMEs to focus on their business, not forgetting to back up their data
Excuse # 8 :. Too complicated
Although this has been the case in the "old days" when the band process necessary and complex systems not only for data backup, but to test and verify the archive backup, it is not true today. backup solutions can now be implemented quickly without technical expertise, and then forgotten. For most SMEs can restore their own data without a call for assistance, the backup service, or IT provider
Excuse # 9 :. We can always use a data recovery service
data recovery services are useful only when there is a computer to recover. They serve no purpose at all if the PC is lost or stolen. Moreover, these services are notoriously expensive (costing thousands of dollars), with no guarantee that all, if any, data will be retrieved. And how the company without limping files in the weeks it could take to recover? Why chance it
Excuse # 10: We can copy a thumb drive
The copy is not the same a backup (it is much heavier and is an inefficient use of storage). Also, if something happens to the player, it is as if the files have not been saved at all. That's why there are backup solutions that offer the ability to save online (for secure offsite protection) and to local drives (for fast restores).
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